Privacy Policy

Should any contradictions arise between this data protection declaration and the otherwise applicable contractual or business conditions of Inoni AG, the provisions of this data protection declaration take precedence.

Data protection is a matter of trust and your trust is important to us. We respect your personality and privacy. We also want to ensure the protection and processing of your personal data in accordance with the law.

It is important to us that you agree to the processing of your personal data. With this data protection declaration we inform you comprehensively about our data processing methods. And you decide whether you want your personal data to be processed.

This privacy policy covers both past and future personal data. If you agree to the processing of your personal data, we will not only process the personal data collected from you in the future in accordance with this data protection declaration, but also your personal data already stored by us.

When we talk about the processing of your personal data in this privacy policy, we mean any processing of your personal data. This includes, for example:

We collect personal data in order to provide better services to our customers. We are convinced that the orientation of our activities towards the wishes and needs of our customers should make the tasks of daily life easier for you. Better services can be:

Optimizing our branch locations so that they are always close to you
Orientation of the product range to customer needs;
Personalization of customer communication so that you can find offers that match your wishes and receive less advertising
Simplification of processes, such as purchases or bookings, so that you reach your destination faster

How do we protect your personal data?

We have technical and organisational security procedures in place to maintain the security of your personal data and to protect your session data and personal data against unauthorized or unlawful processing and/or against accidental loss, alteration, disclosure or access. However, you should always be aware that there are inherent security risks in transmitting information via the Internet and other electronic means, and that we cannot guarantee the security of any information transmitted in this way.

How long do we keep data?

We will retain your personal information for as long as we deem necessary or appropriate to comply with applicable laws or for as long as it is necessary for the purposes for which it was collected. We delete your personal data as soon as they are no longer required and in any case after the maximum retention period required by law has expired.

What rights do you have in relation to your personal data?

You have the right to assert your data protection rights at any time and to obtain information about your stored personal data, to correct or supplement your personal data, to object to the processing of your personal data or to demand the deletion of your personal data. In this context, we reserve the right to correspond with you electronically (in particular by e-mail).

How can you contact us?

If you wish to assert your rights in relation to your personal data or have questions or concerns regarding the processing of our personal data, you can contact us by e-mail at contact@inoni.ch. We will reply to you promptly.

Who is the data controller?

We are legally obliged to inform you of the owner of the data collection with your personal data. The owner of the data collection is Inoni AG.

When do we collect personal data?

We collect your personal data whenever we have contact with you. The situations in which we have contact with you are manifold. For example, we collect your personal data under the following circumstances:

You visit our shops or other premises
You purchase our goods or services in our shops or via our online shop
You participate in our courses or trainings
You make use of a service provided by our customer service
You register a product or service purchased from us
You order and use one of our customer cards or loyalty cards;
You receive a newsletter or other advertising about our goods and services;
you take part in a competition or lottery
You become a member of one of our customer loyalty programs;
You take part in one of our market research campaigns or opinion polls;
you use or communicate with us or third parties via our Internet pages, apps for mobile devices or offers on Internet platforms, multimedia portals or social networks; you communicate with us via telephone, fax, e-mail, voice messages, text messages (SMS), picture messages (MMS), video messages or instant messaging
You contact us at special occasions such as events, advertising events, sponsoring events or cultural and sporting events.

What personal data do we collect?

The personal data we collect are just as varied. On the one hand, we collect personal data that you make available to us. On the other hand, we collect personal data that is automatically or manually collected when you contact us, such as

personal data:

Surname and First Name
Birthday and age
Gender
Address
Shopping habits
Information on purchasing power
Customer and purchasing preferences
Delivery address
Billing address
Language preferences
Phone number(s)
E-mail address(es)
Identification numbers of your technical devices
Information about subscribed newsletters or other advertising
Consent to receive advertising
Online customer account information (including opening date, username)
Memberships within our division

Data on customer activity:

Contract data (including contract date, contract type, contract content; contract partner; contract duration; contract value; claims asserted under the contract);
Purchasing information (including date of purchase; place of purchase; time of purchase; type, quantity and value of goods and services purchased; shopping cart; abandoned shopping cart; means of payment used; paying agent; purchase history);
Customer service information (including goods returns, complaints, warranty claims, delivery information);
Session data relating to visits to our websites, apps for mobile devices or offers on Internet platforms, multimedia portals or social networks (including duration and frequency of visits, language and country preferences, information about browser and computer operating system, Internet protocol addresses, search terms and search results; submitted ratings)
Location-based data when using mobile devices
Communications via telephone, fax, e-mail, voice messages, text messages (SMS), picture messages (MMS), video messages or instant messaging

Why do we process personal data?

We process your personal data for various purposes. These purposes can be summarized in different groups. In particular, we may process all or part of your personal data for one or more of the following purposes:

Processing purposes in connection with our goods and services

Provision and sale of our goods and services
Processing of orders and contracts, including dispatch of order and dispatch confirmations, delivery confirmations, delivery and invoicing
Organisation and implementation of courses, seminars or training
Organization and implementation of customer service services
Organization and implementation of market research and opinion polls
Review of customer creditworthiness

Processing purposes in connection with customer communication

Provision, administration and implementation of customer communication by mail and via electronic means of communication
business communication by mail and by telephone, fax, e-mail, voice messages, text messages (SMS), picture messages (MMS), video messages or instant messaging
evaluating the use of our services via telephone, fax, e-mail, voice messages, text messages (SMS), picture messages (MMS) or instant messaging such as: Type of use, frequency and duration of use, exact location of use.
Processing purposes in connection with special activities and occasions
Organization and implementation of competitions or sweepstakes, including notification and publication of the winners via our Internet sites, apps for mobile devices or our offers on Internet platforms, multimedia portals or social networks
Organization and realization of special events such as events, advertising events, sponsoring events, cultural and sports events.

Processing purposes in connection with the analysis of customer behaviour

Optimization of the locations and the product range in our branches. This is done by means of individualized and person-related, but also anonymous and group-related recording and evaluation of historical and current customer and purchasing behavior in our stores or other premises - including the creation and analysis of location data, movement profiles and shopping basket analysis;
Individualized and person-related or anonymous and group-related recording and evaluation of historical and current customer and purchasing behavior when using the offers on our websites, apps for mobile devices or on Internet platforms, multimedia portals or social networks;
Individualized and person-related or anonymous and group-related recognition, classification and analysis of current and potential customer needs and interests;
Individualised and person-related or anonymous and group-related classification and analysis of customer behaviour and customer potential;
Statistical evaluation of customer behaviour on the basis of anonymised customer data.

Processing purposes in connection with direct marketing
Simplification of processes - such as purchases or bookings - and use of insights from the analysis of customer behaviour for the continuous improvement of all goods and services offered;
Avoidance of unnecessary advertising through findings from the analysis of customer behaviour for individualised and personalised direct marketing;
Sending individualised and personalised advertising by post or via telephone, fax, e-mail, voice messages, text messages (SMS), picture messages (MMS), video messages or instant messaging;
Individualized and personalized customization of offers and advertising on our websites, apps for mobile devices or in our channels on Internet platforms, multimedia portals or social networks.

Confidentiality of personal data